NEW YORK — For the second time at the US Open, Serena Williams has supported Colin Kaepernick, who is now the face of Nike’s 30th anniversary “Just Do It” campaign.
On Monday, Williams commented on social media – “Especially proud to be a part of the Nike family today” – in support of Nike’s decision to select the former NFL quarterback as the brand’s latest advertisement role model.
Kaepernick made headlines for protesting policy brutality toward African Americans by taking a knee during the playing of the national anthem at football games. He was not hired by any NFL team last season.
After Williams’ 6-4 6-3 quarterfinal win against Karolina Pliskova on Tuesday night, she explained why she is proud of the Nike ad, which has been received with mixed reviews. Many naysayers have called for a boycott of Nike, and some people were throwing out or burning their Nike gear.
“Well, I mean, he’s done a lot for the African American community, and it’s cost him a lot,” Williams said. “It’s sad. But he continues to do the best that he can to support. Having a huge company back him, you know, could be
Article source: https://www.usatoday.com/story/sports/tennis/2018/09/04/nike-colin-kaepernick-ad-serena-williams-us-open/1198994002/
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